Phone
Notification Systems
Steve Marzolf
Virginia E-911
Coordinator
Overview of Phone Notification Systems
The need has never been greater in this
post-September 11th and post-Hurricane Katrina
world to provide information to our citizens. Whether an
evacuation order, information about an attack or a location
to get assistance, being able to get the correct information
out can be essential to saving lives and protecting
property. One method for disseminating this information is
to utilize a telephone notification system.
Simply stated, a telephone notification
system will place calls to telephone numbers contained in a
database and will play a recorded message. The message may
be a prerecorded or “canned” message or can be recorded
specifically for that alert. Some systems require the
person sending the message to actually record their own
voice, while others will use a synthesized voice. For
citizen alerting, most often the database used for the
telephone numbers is the 9-1-1 database. This database
contains not only published telephone numbers but also
non-published or unlisted telephone numbers. While this is
probably the most accurate and complete telephone listing,
it only includes telephones on traditional telephone service
and does not include wireless, VoIP or other newer
technologies.
An alternative to using the 9-1-1
database (or sometimes used as a supplement) is allowing
people to provide their own contact information. Allowing
people to “subscribe” to the alerting system has the
advantage of allowing them to define how they would like to
be alerted, but adds a significant concern about the
continued reliability of the data. The telephone companies
provide regular updates to the 9-1-1 database, but a user
may forget to update or change their contact information
after they have initially signed up for the service.
Additionally, a subscription service cannot be used as the
sole database for alerting since not everyone will have the
capability to sign up and in an emergency, notification
needs to be made regardless of whether the person has signed
up.
Most notification systems have an
interface that will allow the user to send an alert based on
any criteria in the database. This includes the ability to
geographically select an area on a map and send an alert to
all telephone numbers within that area based on their
address. This allows notifications to be sent to only the
area affected by a situation. This is especially important
in large areas since the speed of alerting is determined by
the number of telephone lines available to make the calls.
Recognizing that each telephone call takes time, it is
important that the alert messages are targeted to those who
need them the most.
The purchase of telephone notification
systems are often justified based on their utility in an
emergency situation. Evacuation orders due to flooding,
chemical leaks, etc. are often the most common uses.
However, a growing number of communities are also using the
systems to send more routine (but yet important) messages.
Some communities will send out alerts to neighborhood watch
groups or businesses about criminal activity to be on the
watch for while others may send out information on low
income, heating assistance programs for the coming winter.
Accessibility of Phone Notification Systems
Most of the major telephone
notification systems are now compatible with TDD/TTY
devices. The system includes a TDD/TTY detector on each
telephone line so that if a Baudot or ASCII answer tone is
received, the message can be sent in the appropriate format.
For systems where the person sending the message actually
records the message to be sent, they must also type the
message into the system so that it can be sent properly to
non-voice users. A Baudot or ASCII signal must be received
by the detector and the message must have been typed in the
system for the TDD/TTY message to be sent.
Many of the system do have the
capability of sending alerts through other methods, but
again it is driven by the available data. Little data
beyond the 9-1-1 database is available unless it was
provided directly by the citizen. If this data is provided
through a subscription service (typically provided through a
website) citizens can be notified though any SMS (text
message) or SMTP (email, Blackberry, pager, etc.) device.
This relies on the citizen not only providing the data, but
also maintaining the data as their contact information
changes over time.
Though some technology is available
that improves the accessibility of telephone notification
systems, greater education of the system users is needed to
ensure that it is used properly and will provide the
greatest benefit to the community. Some users do not
understand the requirement to enter the text of the alert
even if the alert is recorded by the person sending the
alert. They also may be unwilling to accept other contact
information from citizens desiring other methods of alerting
(SMS, SMTP, etc.) fearing the Pandora’s Box it will open
with having to maintain and verify the additional data. It
is not at all that they do not want to accommodate the need;
it is that they do not even realize the issue and thus
education is needed.
Unfortunately, the technology to send
alert information to TDD/TTY users is not present on all
existing telephone notification systems. Older systems may
need to be replaced to add the capability of support TDD/TTY
devices. However, many localities are getting funding from
the Department of Homeland Security (DHS) and other sources
to purchase new telephone notification systems.
Additionally, some companies provide this capability as a
hosted service (which also supports TDD/TTY devices) so an
upgrade is not required. The technological advances cannot
stop with the support of TDD/TTY. Notification capability
also needs to be added to newer technologies such as Voice
over Internet Protocol (or IP more broadly) and wireless
service, which cannot be tied to a single location like
traditional telephone service.
Reason for Optimism for the Future
Though there is a need for education,
there are organization and associations, like NENA and APCO,
which are stepping up to provide this education. The
purpose of these telephone notification systems is to
provide valuable information to protect lives and property.
It is not a lack of desire, but rather a lack of understand
of the accessibility issues of telephone notification system
that have prevented system users from meeting the needs of
the hearing impaired.
Not all areas are served by a telephone
notification system, but increased funding, especially in
the wake of Hurricane Katrina, will speed the deployment of
notification systems and the upgrade of older systems to
ones that support TDD/TTY devices. As citizens continue to
adopt newer technologies and move away from traditional
telephone services, new more innovative notification methods
will need to be developed. Citizens will demand a variety
of forms of notification to fit both their life style and
their physical abilities. This will continue to drive the
development of newer notification systems that will include
both text and voice options
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